Work for us

Reporting to: Individual Giving Manager

Type of Contract: Full Time, Permanent, 37.5 hours per week

Salary: €33,000-€37,000 commensurate with experience

Location: Debra is located at Butterfly Cottage, Clanwilliam Terrace, Dublin 2. While the nature of this role requires the majority of time to be spent in the office, flexible working (a mix of home/office based) is facilitated and embraced where possible.

About

Our Individual Giving fundraising has grown significantly since 2020 and plays an integral part in our development as we embark on our new Fundraising Strategy 2023-2026.

Working closely with our Individual Giving Manager, this person will support the management of all aspects of our individual giving program, including direct mail, taxback, legacy, regular and cash donors.

This role is very diverse, requiring a dynamic individual who will enjoy a varied workload. On any given day for example, this person could be planning direct marketing campaigns, writing copy for appeal emails, responding to supporter enquiries, using our CRM to analyse and evaluate campaign performance, engaging in donor care, or liaising with our program’s teams and families for appeal content.

Main duties and responsibilities

Individual Giving Project and Campaign Management

• Project manage the production of direct marketing appeals and communications, including both physical and digital appeals and newsletters, impact reports and donor welcome packs, managing all aspects from data selection to creative development and print management.
• Lead on Debra’s taxback program including donor communications, data collation and analysis, and administrative management, working to maximise taxback claims on all relevant donations.
• Analyse, segment, and report on all direct marketing communications with a view to tailoring approaches to continuously improve response rates, average gifts and return on investment.
• Work with the Individual Giving Manager to develop and deliver the legacy strategy, acting as a key ambassador for gifts-in-wills for Debra, actively seeking out new opportunities to develop the legacy income stream.
• Manage specific email campaigns and online donor journeys from beginning to end, including planning timelines, defining data, drafting copy and building emails. Work with Fundraising Administrator and Communications Team to manage data requirements, schedule dispatch and analyse campaign performance.
• Work closely with Debra’s external suppliers and providers such as creative agencies and printers, developing excellent working relationships. Collaborate on the implementation of segmented supporter journeys across key channels, particularly mail and email, as well as other digital channels, TV and radio.
• Research and collate inspiring content for activity across multiple channels. Working closely with the Individual Giving Manager in the exploration and development of regular giving reactivations, upgrade and acquisition plans.

Data and CRM

• Be fully competent at all aspects of donation processing onto Debra’s CRM, including postal, phone, website and online giving platforms such as JustGiving, Facebook etc., to be the first support to the Fundraising Administrator during peak times for gift processing.
• Provide comprehensive database support to the Fundraising Administrator, ensuring all data is accurate, relevant and appropriate.
• Use CRM data to generate results (response rates, average gift, ROI etc.) and an end of campaign report to support campaign management, forecasting, and make recommendations to maximize income of future campaigns.

Donor care

• Working with the Individual Giving Manager, support the development of Debra’s donor retention programme – with the purpose of deepening the engagement of Debra’s existing supporters and inspiring continued and enhanced giving.
• Continuously look to improve and personalise new welcome journeys including targeting, segmentation and creative for cash and regular giving donors.
• Development and implementation of bespoke gift acknowledgements in line with welcome journeys, donor contact preferences, method of giving and giving history.
• Lead on opt-outs/returned mailings procedure. Manage supportercare@ and consent@ email inboxes.
• Be the first point of contact on the phone for donors and supporters.

Fundraising team support

• Contribute and collaborate with the fundraising team on the development, planning and strategy of Debra’s fundraising activities.
• Collaborate with all internal teams, departments and external agencies as appropriate to build and develop relationships.
• Provide support to other fundraising team members and the wider Debra Team where needed. Any other duties as required by the Head of Fundraising from time to time.

Person specification

• Minimum two years’ experience in a fundraising role or similar.
• Excellent communications and interpersonal skills with proven experience building relationships with supporters, and a passion for making donors feel valued, engaged and connected.
• Experience in database management and data extraction and segmentation. Knowledge of RE NXT an advantage.
• Excellent planning and organisational skills with proven ability to manage multiple projects, prioritise time and resources and thrive in a fast-paced, dynamic working environment.
• An ability to work under pressure and maintain meticulous attention to detail and accuracy. Exceptional and engaging written and oral communication skills.
• Strong proficiency in all Microsoft Office tools, especially Excel and Word.
• Proven ability to work both independently and collaboratively within a team environment.
• Warm, collaborative, enthusiastic and positive attitude.
• Flexible and adaptable.
• Fluency in written and spoken English essential.

Benefits

• 20 days annual leave
• Additional 5 discretionary leave days: Good Friday, Christmas Eve, working days between Christmas-New Year
• Generous paid Sick Leave entitlement
• Employer matched Pension Scheme up to 6%, following 6-month probationary period
• Employee Assistance Programme
• Bike to Work Scheme
• Opportunity for flexible/hybrid working Training and development opportunities

To apply please send a letter of application and your CV outlining your suitability for the role to Sinead.christian@debra.ie Closing Date Friday 6th October 2023

Reporting to: Head of Development

Type of Contract: Full Time, Specified Purpose Contract (to 31 July 2024), 37.5 hours per week. Open to 4 day working week.

Salary: €55,000-€60,000, commensurate with experience.

Location:  Flexible working a mix of home/office based (at least two days office based per week) is facilitated and embraced.  Candidates must be resident in Ireland.  DEBRA Ireland Office is based at Butterfly Cottage, 8 Clanwilliam Terrace, Dublin 2.

The Interim Individual Giving Manager is a contract role to cover personal leave, managing a team of two passionate and talented fundraising professionals.  This presents an exciting opportunity for a highly motivated, experienced, and creative, fundraising manager.  Having achieved substantial growth in the past two years with the introduction of a comprehensive Direct Mail programme, individual giving is identified as a key element in our fundraising portfolio, with significant potential.  This role will appeal to a target driven, compassionate individual, motivated to grow our donor base, while building on the excellent donor care embraced within our team.

Main Duties and Responsibilities

Fundraising Strategy & Growth

• Lead, develop, and implement a new strategy and implementation plan for Individual Giving across all channels, incorporating cash and regular donors, direct mail, legacy and taxback.
• Create a campaign schedule outlining multi-channel integrations for all direct marketing and donor development activities, including audiences, costs, volumes, response rates and average gift.
• Actively explore opportunities for income diversification, demonstrating thought leadership on new methods of fundraising from individual giving, with focus on donor acquisition channels and digital growth.
• Work cross functionally with Family Support, Research and Advocacy to gather compelling storytelling content, developing these into engaging stories to inspire donors and leverage across acquisition and retention.
• Lead on the development and implementation of a Regular Giving programme, ensuring excellent donor care and identifying for opportunities acquisition, upgrade and reactivation campaigns.
• Create and manage print and digital (email and social) donor journey and tailored communications to improve donor retention, repeat gifting and income KPI’s.
• Develop and manage newly emerging legacy giving programme.
• Review taxback programme and look to build on recent growth, seeking progression both in donor engagement and internal processes.
• Explore face-to-face fundraising as a potential regular giving recruitment programme.  Management of pilot programme if deemed viable, to include agency recruitment and management, reporting, and creation of a regular giver recognition programme.

Donor Care & Data Management

• In collaboration with Individual Giving Executive, manage set up, creative management, production and data targeting of supporter impact and retention campaigns including welcome journey, newsletter, surveys, gratitude communications, and ongoing donor journey development.
• Proactively engage in donor behaviour analysis and development to better understand DEBRA Ireland’s donor base.
• Oversee management of CRM system, guiding and supporting Fundraising Administrator in seeking efficiencies, improving data quality and ensuring CRM system is optimised and donor data is managed in line with GDPR and DEBRA policies.
• Uphold transparency and adherence to best practice, ensuring DEBRA Ireland complies with the Guidelines for Charitable Organisations on Fundraising from the Public, giving operational and strategic support to ensure that the best data protection principles are adhered to.

Leadership & Team

• Management of the Individual Giving team (two direct reports).
• With Head Development, develop and implement Fundraising strategy and budgets, using experience and historical data to create detailed campaign and activity plans.
• Work alongside other fundraising team members to assist in delivering DEBRA’s key fundraising and advocacy campaigns, primarily in relation to data and donor communication management.
• Collaborate with all internal teams, departments and external agencies as appropriate to build and develop relationships.
• Provide support to other fundraising team members and the wider DEBRA Team where needed.

Person Specification

Technical Requirements

• Minimum five years’ experience in an individual giving fundraising role or similar.
• Experienced people manager with a proven track record of motivating and empowering people and teams to reach their potential and exceed goals.
• Experience in direct marketing fundraising, with demonstrated expertise in direct mail, digital fundraising and acquisition campaigns.
• Proven experience of driving successful taxback and legacy giving programmes.
• Demonstrated experience developing and implementing effective multi-audience, donor-centred supporter journeys.
• Proven experience of fundraising innovation and new product development.
• Experience in managing suppliers and agencies.
• Experience in database management, data extraction and segmentation.  Knowledge of RE NXT an advantage.
• Clear and established programme management experience, with proven ability to manage multiple projects, prioritise time and resources and thrive in a fast-paced, dynamic working environment.
• Fluency in written and spoken English.

Leadership and Person Requirements

• Demonstrates leadership with empathy, trust, positivity, and ambition.
• Pro-active growth mindset, embracing feedback and development opportunities.
• Excellent communication and interpersonal skills, with proven experience building relationships with diverse stakeholder groups, and building cohesive cross-functional relationships.
• Demonstrated flexibility, resiliency, and emotional agility, with a high level of self-awareness.
• A passion for making donors feel valued, engaged and connected.
• Proven problem-solving and process improvement abilities.
• Strong empathetic nature, with a genuine passion and care for DEBRA Ireland’s community of EB families, volunteers and supporters.
• Warm, collaborative, enthusiastic, and fun!

Benefits

• 20 days annual leave
• Additional 5 leave days: Good Friday, Christmas Eve, working days between Christmas-New Year
• Generous paid Sick Leave entitlement
• Employer matched Pension Scheme up to 6%, following 6-month probationary period
• Employee Assistance Programme
• Bike to Work Scheme
• Opportunity for flexible/hybrid working

Applications

Please email your CV and accompanying cover letter outlining your suitability for the role to Sinead.christian@debra.ie by 5pm on Friday 20th October 2023. Please ensure to include the following title in the subject line of your email ‘Application for Individual Giving Manager’.  Informal enquiries welcomed to Sinead Christian on Sinead.christian@debra.ie

As our organisation evolves to meet our new strategy, and this is a new role and job description, flexibility will be required as the role develops.  Management reserve the right to amend or change this job description as required.

First round interviews will take place via video call, w/c 30th October 2023.  Second round interviews will be in person, in Dublin, the following week.

Position is subject to Garda Clearance and reference check. Candidates must be legally entitled to work in Ireland at the time of application.